Conduct online ePolls/eVoting to find out what your customers want, expect, and/or make use of it to do find out whether a particular service/product that you intend to launch, is indeed in demand, before you pour in your blood money.
i. See total votes results in details.
ii. Graphical Results!
iii. Each customer is only allowed to vote once.
iv. Low one-time setup and maintenance costing.